Cut it out: Long & natural hair is the new bob

When it comes to hair trends, there’s no doubt who’s the one that dominated the world for the past several years – bob haircut. This haircut swept away huge fashion influencers, editors and celebrities such as Eva Chen, Camila Coelho, Xenia Adonts, Kendall Jenner, Vanessa Hong, Aylin Koenig, Olivia Palermo, and obviously – Anna Wintour, the queen of the Bob. Alongside short hair, we also fell in love with colorful hair. Pink, blue, Grey or even rainbow – it was a pure definition of “the cool girl”. Despite the eternal chic of the bob haircut, and the undoubtable coolness of colorful hair, these two trends are moving aside and making room for fashion world’s new obsession – long and natural hair.


Recently, many people from the fashion industry were spotted styling their hair in a messy way, not combed and very natural. Some might say it’s the Parisian way to style your hair (and we’re here for it). You can already see that some of the top influencers are rocking this hairdo – Gilda Ambrosio, Leonie Hanne, Veronika Heilbrunner and Rocky Barnes.  Forget about perfect blow-dry and straight cut, because it’s all about “I woke up like this” mood. Some influencers definitely invest a lot of time making their hair look perfect, but the name of the game is still – long.  It is harder to maintain long hair, but when it works it works. This look makes every outfit beam nonchalant vibes and it’s more relatable, therefor it’s our favorite one so far.


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